Monday, February 16, 2009

Search Engine Digging: How to Put Your URL in the Major Search Engines

What is search engine? Well most of web diggers must have known this name ever since they start using the internet, because most of the beginners use Google or yahoo to begin their quest in the cyber space. First, because they don't know where to go, and the second reason they were afraid that they would type a wrong address to the browsers and get errors on their browser. Oh, you don't believe in the second reason. Well not for the real newbie in the cyber space, for most newbie it is true when they got the 404 errors which stands out for page not found they will get freak out and panic. So there you go overview why a search engine is an essential part of our internet life. That does also include large number of web surfer looking for specific things in internet.

Therefore, if you have a website or blog and you want to drive traffic on it, the search engine is the perfect tool for that, due to the above reason. This mean you must be friendly with the search engine in order to make the search engine work for you. One thing you can do to be friend with the search engine is introduce your site and blog to the search engine. Make them remember your site and knowing your site, let them learn about your site and in the end, they will bring your site to the right people.

In order to do so you need to register your web site and blog to the search engine. There are large number of search engine operated in the internet, if you never wonder and only know Google, yahoo, AltaVista and Lycos, well they are not the only search engine in the web. Do I have to register to the entire search engine? Well that is will be such a waste of time. Although lot of search engine is operating in the world, most of them are using the search results provided by the major search engine like Google and Yahoo. So all you need to do is register to the major search engine and automatically you will be registered by the major search engine to the rest of the search engine operated in the internet.

Who are the major search engines? Well you may already guest two or three of them. Moreover, I bet on my bottom dollar that the name Google will come up first. So all right then in order to get fair let’s start with Google. Here is how to register your URL to the major search engine, and I will give you short overview about the search engine.

Google the King of Search Engine

Google is the biggest search engine company in the world. No, wonder because from the start Google were made to be a search engine only without any e-mail and advertisement. That's why Google is the most widely used search engine in the world, it fast, rank properly, have good accuracy, dig more from a site you search and a good place to put your advertisement. Every SEO company in the world started with Google to work with their client's websites. So it is clear you must start with this search engine first.

To register your URL you need to dig into http://www.google.com/addurl/?continue=/addurl

Have you already got there? Okay let's dig it up!! All you need to do is give the Google your URL address, don’t forget to add http:// in front of your URL address, and a comment about your website or blog and then click the ADD URL button. All done!!!

As addition, Google also have paid listing service that allow users to put their URL listing as a form of ad in the Google Search Engine Results page. This program is widely known as Google AdWords.

Yahoo... From The Biggest E-mail Company to the Respectively Search Engine

Yahoo, well not much to say, this is the biggest e-mail company in the world. The rapid progresses on the e-mail services of yahoo have lead them to be the best on this business. This is true yahoo is my first e-mail when I am started to know internet. Then they provide the users with search engine. The search engine then becoming major business for Yahoo, as they purchase few other search engines like AltaVista and Alltheweb.com.

Let us dig deeper to the URL listing. To get into the URL listing web page, you need to dig this link: http://submit.search.yahoo.com/.

Oops, I almost forget, before you can submit your URL on Yahoo, you need to sign in with your Yahoo ID. If you don’t have any Yahoo ID then you needs to get one from www.yahoo.com.

After all of those preambles done you just pick the standard submission to get your URL listed free to the Yahoo’s crawlers. Put any information required and follow the instructions. Like Google, Yahoo also has a commercial URL listing which you have to pay to get your URL listed into this list. Nevertheless, here I’m only talk about the free of charge one.

Live Search… When Microsoft Get into Search Engine

Live Search (formerly Windows Live Search) is the name of Microsoft's web search engine, successor to MSN Search, designed to compete with the industry leaders Google and Yahoo. The search engine offers some innovative features, such as the ability to view additional search results on the same web page (instead of needing to click through to subsequent search result pages) and the ability to adjust the amount of information displayed for each search-result (i.e. just the title, a short summary, or a longer summary). It also allows the user to save searches and see them updated automatically on Live.com.

The service was previously powered by LookSmart results and gained top marks for having its own team of editors that monitored the most popular searches being performed to hand-pick sites believed to be the most relevant. The system worked well.

To submit your URL into Live Search URL list just dig this link: http://search.msn.com.sg/docs/submit.aspx.

It’s free, don’t you worry about any fee required to submit your URL. After you get into the submit.aspx webpage just follow the instruction and don’t forget to write the security image before you continue.

All the three search engines mentioned above have free (non-commercial) URL listing. That’s why I put those three in top three search engines. Other than those search engines there are few search engines that require you to pay some money for URL listing.

Ask… All You Have to Do is Ask

Ask Jeeves initially gained fame in 1998 and 1999 as being the "natural language" search engine that let you search by asking questions and responded with what seemed to be the right answer to everything.

In reality, technology wasn't what made Ask Jeeves perform so well. Behind the scenes, the company at one point had about 100 editors who monitored search logs. They then went out onto the web and located what seemed to be the best sites to match the most popular queries.

In 1999, Ask acquired Direct Hit, which had developed the world's first "click popularity" search technology. Then, in 2001, Ask acquired Teoma's unique index and search relevancy technology. Teoma was based upon the clustering concept of subject-specific popularity.

Today, Ask depends on crawler-based technology to provide results to its users. These results come from the Teoma algorithm, now known as ExpertRank.

Ask.com doesn’t provide any free URL listing with their search engine. However, you can use the pay URL listing to register your URL. In order to does that just go to: http://www.ask.com/.

Is That All?

Well there you go. Those search engines are the major search engines. What about other search engines? Well the rest like Alltheweb.com (http://www.alltheweb.com/) and AltaVista.com (http://www.altavista.com/) are already switch owners and now owned by Yahoo. So if you want to get your URL listed in those search engines all you have to do is list your URL in Yahoo.com. In addition Lycos.com (http://www.lycos.com/) use Alltheweb.com as their source but this search engine crawl any web pages that has been listed in those major search engines.

Other search engines such as AOL (http://search.aol.com/) and Netscape (http://search.netscape.com/) use Google as their reference. Therefore, by registering your URL in Google’s listing you automatically listed in those search engines. The last one ask.com used as reference by Direct Hit Search Engine.

The rest search engines use special method to list your URL. Such as HotBot.com (http://www.hotbot.com/) and Gigablast (http://www.gigablast.com/) will automatically get to your URL address when you already listed on minimum of three major search engines.

Go to Directory for Some Alternatives

Directories are search engines powered by human beings. Human editors compile all the listings that directories have. Being listed with the web's key directories is very important because many people will see these listings. In addition, if you are listed with them, then crawler-based search engines are more likely to find your site and add it to their listings for free. You should prepare before submitting to any directory. This preparation means that you have written a 25 word or less description of your entire web site. That description should make use of the two or three key terms that you hope to be found for.

Consider keyword research to help determine the best keyword phrases for your site rather than guessing at what these terms might be. The What People Search For page has a list of resources that will allow you to do such research.

There are few directories recommended to put your URL on their lists. First of all of course Yahoo directory (http://dir.yahoo.com/). Second is Look Smart directory (http://www.looksmart.com/) and the last one is Open Directory (http://www.dmoz.org/).

If you already prepare your website description as mentioned above all you have to do is follow the instruction in those directories. First time you may have to choose the webpage categories that most suitable with your URL.

That is all folks. I hope this information will be useful for all web diggers. See you soon!

Main Source Links:

Ø SearchEngineWatch.com (SEW)

Ø Google Help

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